Information reaching Kossyderrickent has it that 17-year-old Japanese teenager, Juzo Takai Junpei Ju Pippippi, identified as the one who licks sushi in viral Conveyor belt sushi prank at Japanese restaurants.
Unfortunately for Sushiro, these emerging videos haven’t translated well for business.
Customers in Japan are understandably cautious, as it’s in the midst of suffering its deadliest Covid outbreak since the pandemic began.
The video has “caused a lot of anxiety among our customers and made them uncomfortable,” a spokesperson for the firm told Bloomberg.
As a result, stocks in the restaurant’s parent company plunged by nearly 5% on Tuesday.
Disgusted social media users are calling the trend “sushi terrorism”.
It all apparently started when one teenager filmed himself licking communal items at Japan’s largest conveyor belt sushi chain and uploaded the video to social media.
He can be seen spreading his saliva on a soy sauce bottle and a bowl, before licking his finger and touching a piece of sushi as it goes past the belt.
“As a company, we will continue to respond firmly with both criminal and civil cases,” the company said.
While some vowed on social media to never eat sushi from a conveyor belt again, the incident has also inspired a wave of support for the impacted businesses. Following “Hama Sushi” and “Kura Sushi”, it seems that I licked the soy sauce dispenser and teacup at “Sushiro”, and touched the rotating sushi with saliva.
On Instagram, he wrote about himself as “Cho-Good Jinsei”, but isn’t it certain that he will become “Cho-Good Jinsei” because of this incident?
In addition, the following information was found from the content posted on Twitter by an alumnus of Gifu Prefectural Ginan Technical High School.
Several videos dubbed “sushi terrorism” have emerged on social media including Twitter and TikTok in recent days, some of them apparently weeks or even years old.
In one, viewed nearly 40 million times on Twitter, an apparently teenaged customer licks the top of a communal soy sauce bottle and the rim of a teacup he then places back on a shelf, before licking his finger and touching a piece of sushi as it goes past on the belt.
The video, filmed at a branch of the Sushiro chain in the central Japanese city of Gifu, prompted stocks in the restaurant’s parent company to plunge nearly five percent Tuesday.
Other videos emerged showing customers at different chains putting wasabi on passing pieces of sushi or licking the spoon in a communal green tea powder container.
Though the incidents appear to be confined to just a few videos, they have caused an uproar in Japan, a country with famously high standards of cleanliness.
It said all the soy sauce bottles at the affected store had been replaced and all the cups cleaned, and announced new restaurant policies.
At the Gifu branch and others nearby, customers will now take utensils and condiments to their tables from a serving point, and nationwide, diners will be able to request disinfected tableware.
Two other affected chains, Hama-sushi and Kura Sushi have both also reportedly said they plan to take legal action, with the latter now planning to install cameras above conveyor belts to monitor customers, Jiji press agency reported.
After the initial outcry, there was something of a wave of support for the affected companies, with some tweeting their backing under the hashtag #saveSushiro.
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