Information reaching Kossyderrickent has it that Pharrell is auctioning off some of his most iconic pieces. Jewelry, Gold plated blackberry, clothing, sneakers & much more. He has 11 personal storage vaults. (Read More Here).
Pharrell Williams is auctioning off 52 personal artifacts on his new auction house platform, JOOPITER.
As announced Thursday, the Pharrell-founded platform’s first auction is titled Son of a Pharaoh and consists of a range of iconic and familiar pieces, including the “Women’s Rights” motorcycle jacket worn at the 2018 IHeartRadio Music Awards.
“The idea behind JOOPITER is to embrace the energy that is released when objects change hands, and to respect the value that’s been created around these objects,” Pharrell said in a press release. “JOOPITER is a new platform for myself and for my fellow curators, one where existing and future generations of collectors can feel welcome to take part in this exchange.”
“My business manager was like, ‘Hey, at this point, you have 11 different storage units,'” Williams said in an interview with Financial Times.
On Joopiter’s site, he explains the energy held by “cultural artifacts” as they are collected and passed from person to person.
Existing auction sites just didn’t capture the “Happy” singer’s vision for selling his eclectic collection, he said.
“There’s not really one size fits all,” Williams said. “I’m not going to sell furniture on StockX. You know what I’m saying? I’m not going to sell, you know, 20-plus-carat diamond rings on (The) RealReal.”
According to the FT report, the producer plans to expand the platform to sell items from other collectors and, eventually, into philanthropy.
In addition to his music career, Williams founded his own skincare brand, Humanrace, in 2020 and non-profit Yellow in 2008.
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