Information reaching Kossyderrickent has it that Apple Arcade raised to $6.99 per month in price subscription increment.
Apple reports its fourth quarter earnings next Thursday. Revenue from subscription services like iCloud and Apple TV Plus has been an important, growing segment for the company, and today’s hikes will help to juice those numbers going forward.
We last saw a price hike across Apple’s services almost exactly one year ago today, when it raised the prices of Apple Music, Apple TV Plus, and Apple One. It doesn’t look like Apple is raising the price of its Music, Fitness Plus, or iCloud Plus subscriptions this time around, however.
Apple joins several other streaming services that have raised their prices this year, including Netflix, Hulu, Disney Plus, Paramount Plus, Discovery Plus, and Max.
Apple TV+, Apple News+, Apple Arcade and Apple One Bundles are about to get more expensive in the U.S. and select international markets, effective Wednesday.
“Existing subscribers will see these price increases 30 days later, on their next renewal date,” Apple said in a statement. “We are focused on delivering the best experiences possible for our customers by consistently adding high-quality entertainment, content, and innovative features to our services.”
Apple TV+ will now cost $9.99 per month, up from $6.99 per month, according to the company’s website. The streaming service’s latest price increase comes after it was raised from $4.99 to $6.99 per month in October 2022.
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