Logan Paul and KSI’s Prime sold $1.2BN this year 2023

Information reaching Kossyderrickent has it that Prime reportedly did over $1.2B in sales this year.

Prime, co-founded by KSI and Logan Paul, is soaring to new heights.

According to the company’s website, the business duo released their energy drink company’s first product, Prime Hydration, in 2022. Following the initial drop, it has steadily expanded into more retailers and markets with additional products.

“We’ve been humbled by the process of creating a real brand and surpassing some of the biggest beverage companies in the world,” KSI and Paul wrote in a shared statement, per Prime’s website. “As underdogs, we always cherish the opportunity to show the world what’s possible.”

In a short period, it would seem that KSI and Paul have gone from underdogs to top dogs in the beverage industry. Bloomberg reports that in Prime’s first year it raked in $250 million in sales, and now for 2023 it’s set to surpass $1.2 billion in annual sales.

Paul – who already has an estimated net worth of a cool $75 million, according to Marca – joined hosts Stuart Varney and Lauren Simonetti on the chat show earlier this week.

In a clip of the interview posted to X, Paul can be heard teasing: “You know what we did this year? In internal revenue?”

For those of you who’ve been lucky enough to avoid the Prime mania, Prime drinks are a range of products created by YouTubers Logan Paul and KSI.

They come in brightly coloured bottles, include Prime Energy and Prime Hydration, and they sent the youth of today into a frenzy upon their release.